Company
MainFreight
MainFreight is a leading global logistics company with operations spanning Australia, New Zealand, Asia, Europe, and the Americas. Known for their distinctive blue branding and exceptional supply chain solutions, MainFreight operates one of the most recognisable freight networks in the Asia-Pacific region. With hundreds of depots and vehicles across their network, maintaining consistent brand standards is critical to their market presence.
Project Scope
Fleet and warehouse branding demanding consistency and timely install.
- Fleet branding for hundreds of vehicles from prime movers to delivery trucks
- Large-scale warehouse and depot signage across Australia and New Zealand
- Ongoing maintenance of brand standards and regular fleet updates
- New depot rollouts and facility rebranding projects
- Evolution of services to meet changing technologies and market expansion.
Project Objectives
Consistently brand the iconic Mainfreight fleet and facilities according to their strict guidelines while building a lasting partnership
- Maintain absolute brand uniformity across all Mainfreight assets
- Ensure network-wide excellence across Australia and New Zealand operations
- Meet tight deadlines for new vehicle rollouts and depot openings
- Provide cost-efficient solutions that maximise branding investment over time.
MainFreight rely on Connection Brands for consistent fleet protection.
Our Approach
Through two decades of partnership, we've positioned ourselves as MainFreight's preferred supplier by consistently delivering exceptional quality. Our reputation has grown organically - depot managers and fleet coordinators actively recommend us because of our proven track record. We've invested deeply in understanding MainFreight's culture, operational requirements and growth plans, enabling us to provide proactive solutions. This relationship-centric approach, combined with continuous improvement and innovation, ensures MainFreight always receives cutting-edge solutions that meet their exacting standards.
Key Deliverables
- Hundreds of truck curtains delivered to exact specifications
- Truck painting maintaining Mainfreight's distinctive blue
- Over 100 premium vehicle wraps across various fleet types
- Multiple large-scale depot signage projects across the network
- Branding solutions for new facilities and upgrades
- Ongoing maintenance and support to preserve brand integrity
- Strategic advisory services for future branding decisions.
MainFreight
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"Our 20-year partnership with Jason and the team at Connecting Brands has been absolutely exceptional - they've consistently delivered flawless truck painting, curtain printing, vehicle wraps, and depot signage that perfectly represents our brand across hundreds of projects throughout Australia and New Zealand. Their commitment to our strict brand guidelines and attention to detail has earned them recognition across every MainFreight depot in our network, making them our trusted go-to partner for all branding requirements. The quality of their work and reliability of their service has been so outstanding that Connecting Brands has become synonymous with excellence throughout our entire organisation."
MainFreight
